Marketing

6 ways to increase customer loyalty in 2023

Customer loyalty is essential for every business’ success in the fast-paced, fiercely competitive marketplace of today. With so many...

Mar 5 · 1 min read >

The Rise and Fall

For decades, the mobile technology went through a lot of challenges from research and development perspectives as well as...

Feb 27 · 1 min read >

How to increase conversions on Facebook

Social media platforms, such as Facebook, have become an integral part of businesses’ marketing strategies. With more than 2.8...

Feb 25 · 2 min read >

The King of the last mile

A major contributor to customer satisfaction, effective last-mile delivery not only increase customer affinity with your brand but also...

Feb 18 · 1 min read >

Introduction to Marketing – Take Home Exam

The first day of the Introduction to marketing module class is an experience I can’t seem to forget in...

PERSONAL BRANDING ROADMAP – PART 2

This post is a continuation of an article titled “Personal Branding Roadmap- Part 1”. I posted a few weeks...

Introduction to Marketing Pt. 2

Successful items aren't just given a price that seems reasonable

Nov 5 · 2 min read >

Promotion Is Crucial to Sales

The impact of promotion on customer patronage or business growth cannot be overemphasized. Many people decide to buy some...

Nov 4 · 1 min read >

Malicious Software and How it Affects Your Computer

Malware (malicious software) is any software that is deliberately designed to inflict damage to a computer, server, client, or computer network, gain unauthorized...

Nov 4 · 1 min read >